Today in History: July 8

Posted on by Mark Aldrich

The cover-up is usually worse than whatever it is covering up, and, sometimes, the initial attempt at a cover-up is also minor, but the attempts to cover-up the first cover-up? Those are what breed suspicions. On this date in 1947, the Roswell (New Mexico) Daily Record published this front-page headline: “RAAF Captures Flying Saucer on Ranch in Roswell Region.” The “RAAF” in the headline is “Roswell Area Air Force.”

Since a few weeks before, the entire country had been “flying saucer” crazy, so this was just one of many similar headlines from the spring and summer of 1947. But this headline, this story, involved the military, which simultaneously supplied the public with two mutually exclusive thoughts: 1. a sense that authorities are in charge and are telling us the truth, and 2. the feeling that authorities are hiding something and deciding for us what truths we can handle.
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Hello Darkness, My Good Buddy

Posted on by Mark Aldrich

At once sarcastic and tender, W.H. Auden’s “The More Loving One” asks us to imagine a night sky empty of stars:

Looking up at the stars, I know quite well
That, for all they care, I can go to hell,
But on earth indifference is the least
We have to dread from man or beast.
 
How should we like it were stars to burn
With a passion for us we could not return?
If equal affection cannot be,
Let the more loving one be me.
 
Admirer as I think I am
Of stars that do not give a damn,
I cannot, now I see them, say
I missed one terribly all day.
 
Were all stars to disappear or die,
I should learn to look at an empty sky
And feel its total dark sublime,
Though this might take me a little time.— “The More Loving One,” W.H. Auden, 1957

I might very well like a starless sky and call it sublime or subtle in its black-on-black nuance, the poet declares, and not mourn the sight of a supernova, which is after all the explosive death of a star, and I may not notice the absence of one should it simply blink out, but in all matters, “If equal affection cannot be,/Let the more loving one be me.”

In all matters attracting my human attention, be it the night sky or my beloved’s face, let the more loving one be me.
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Today in History: July 7

Posted on by Mark Aldrich

Announcing: The Greatest Forward Step in the Baking Industry Since Bread was Wrapped—Sliced Kleen Maid Bread—an ad placed in Chillicothe, Missouri, newspapers announcing the newest greatest thing, to be sold starting July 7, 1928.

The Chillicothe Baking Company started selling loaves of sliced bread on this date in 1928. An inventor from Davenport, Iowa, Otto Rohwedder, had dedicated years of his life to perfecting a machine that would slice a loaf of bread. His invention solved problems that only someone who had spent years trying to invent a machine to slice loaves of bread would know needed to be addressed: slice uniformity; a means of holding the loaf together, now that slicing it has ruined the loaf’s structural integrity; protection from drying out, now that the loaf’s insides have been exposed. His machine sliced and wrapped the loaves.
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